As a commercial photography studio we never know what is around the corner for us. Especially, during the summer when most companies have their employees leaving for summer vacations. Sometimes we can be a tad slow during the summer, and other times busy. We love busy. And we love what we do. Really love it, and I think it shows in our photography.
My business partner, photographer Diane Metz is a perfectionist. Shooting images is an art form as many professional photographers agree. As in a painting, when do you stop? How many more strokes? The end result of an image just feels right. Often times the image looks great, but Diane sees something just not right. So she goes and adjusts the lighting or the product we are shooting.
In general advertising agencies normally send a representative to the photo studio to oversee the photoshoot to work with the photographer to get their vision to appear. This is always a win win situation, everyone ends up happy. Though, now we tend to email our images to the art director for their comments or and approval of the product image. Less face time, but it works.
Product photography as I’ve stated before comes in many forms. From the smallest suture needle to a dining table, professional photography is a must if you are presenting on Power Point or using the image in an ad. Perspective buyers need to see an image. And a good one at that. It shows the commitment to your product line, and the quality of the image they see speaks loudly. With so much competition out there, you need to stand out proudly.
Here in our Scotch Plains, NJ photography studio we always work with our clients to plan out, the best backgrounds, lighting and propping if required for each one of our images. Whether you are an advertising agency or a manufacturer we will help you achieve the very best look for your product.
Honestly written by: Susan Bruno of Our Studio Productions.
1737 E. 2nd Street
Scotch Plains, NJ 07076
The end of the week, albeit a short one. A busy one for us too. Photographing products like: Furniture, jewelry and apparel. Every day is different, every day is good. Even when we are not actually shooting, we have loads to do. Files!! Image files are huge these days. Organizing our jobs in folders, and images in individual folders for easy retrieval. Part of a job on any photography project is also the post work. If you do it yourself or hire out (Which we do not do) someone to do it. Time not many of our clients really understand as being part of the billable time.
Being a photographer is much more than being the photographer. Most of all if you have a small business like ours. The wearer of many hats. Some we wear well and others not as much.
We photograph with a Hasselblad camera and a Hasselblad digital back. The digital back’s files are HUGE. Try 80 megabytes. Hmm, yes they can be an issue of storage and manipulation. Load up the memory for these gorgeous files. Our quality is outrageously intricate, and sometimes downright intense. Always though a good thing. Especially, when photographing , well just about everything come to think of it.
Products are all kinds of things. Like for instance mushrooms! Or, fabrics, surgical screws, ice cream, noodles…
Whatever it is we are shooting we just love it. Photography is not an easy business to be in, especially now, but here we are and here we are to stay.
This is an image we photographed a few months ago for a relatively new company in the USA. We are very fortunate to have worked for them for several reasons, one of them being simply the beauty of the product. In product photography we can find ourselves photographing many different kinds of products in one day. On this particular day of shooting we worked exclusively on these beautiful bracelets.
Last week we ran the gamut on many products, ranging from fine custom made furniture to tablets for a pharmaceutical client. Large, tiny, glass to wood we photograph it. Even nuts and bolts! Really. Professional product photography is one of those things where, you get what you pay for. These days, EVERYONE is a photographer. Well, at least they think so. Much more thought goes into what is seemingly a ‘simple’ product shot. You just put it down, focus and shoot. Right? Not really how it works.
Many of our new clients are surprised by the set up time, and post computer time for a series of images. Much thought goes into photographing just about anything if it’s for advertising. I always ask our clients what is the end usage, because that tells us some very important information on set up, size and output just to name a few pieces of the puzzle that is to say, the specs of a project.
Our commercial photography studio here in Scotch Plains, NJ is incredibly adaptable to several sets at a time if need be. Catalog photography in the back of the studio, jewelry in the front, and maybe even a couple pieces of furniture.
Working with professional models is usually a fast paced event. Time is money and they normally charge by the hour. There is a fine line though, because rushing a photo-shoot is never a good idea. Ideally, we are well prepared and so are the models hopefully, and we concentrate on quality and design of our space. Space can be outdoors. Shooting on location, using available light, and a fill light from our flash. Bouncing in light, using cards or panels to add in just that touch to make the clothes look their best. All in a natural way.
Apparel product photography in our studio is a well controlled lighting situation. Even with models, the pace moves along and the energy in the room helps keep it going. In our NJ photo-studio we can also utilize the light from our large window, but we always use flash lighting as well.
Whether its accessories, hats, shoes or shirts making the model comfortable is key. The clothes will come across as relaxed as our model is.
Our Studio Productions is all about photography. Product photography for your web site, catalog or print; we can talk, email or, and (actually) meet with you to discuss your advertising photography project.
Product photography of all kinds is what we do. And we do it well. Diane Metz / Photographer of Our Studio Productions, in Scotch Plains, NJ is a seasoned photographer. Shooting products from cosmetics, health-care, industrial to jewelry. It is attention to detail and lighting that make the difference in her images. Advertising photography has many faces, and we love to work with our clients to create their vision, whatever their product is. It is not always glamorous in the photo studio or on location, but the final outcome is the bottom line of all her shoots.
The health-care industry relating to advertising photography, is very interesting to us as photographers. Hiring and working with professional hand models is a very common thing. So many pieces of the image need to be in place before having the model come onto the set. For the most part we can use a ‘stand in’, which helps with the actual shooting time with the model. Lighting ahead of time for the product is a good way to get the more technical lighting finished, and then once the model is on set, we can adjust from there.
All our experiences with hand models have been good. They are of course as you would expect, very professional. Medical photography in our studio is a very controlled set up. Lighting pharmaceutical products needs to be extremely clean and precise.
One of the best parts of photographing medical and pharmaceutical products is the collaboration that goes into each image. Especially, when using a model, either hand or full body. I know it looks easy, but not so much when there are several different components to light, and capture in perfect balance. But, it can be done and is here as in these two images.
Our Studio Productions on-line and real in Scotch Plains, NJ. Our photography studio / space is open with natural light.
We, OSP photography have the pleasure of shooting some really amazing furniture for a company that manufacturers in NJ, and sells in NYC. The pieces are of different metals, wood and fabrics. When we get the delivery to our Scotch Plains, NJ photography studio we never know what to expect. We are never disappointed by the craftsmanship, and design.
Photographing this furniture is not a 1-2-3 kind of thing. Hours go into some pieces, to get the grain of the wood, the texture of the fabric and to recognize the metal finishes. An even lighting is simply not going to work. This furniture is extremely artistic and needs to be shown that way; as a piece of art.
Time and patience is always a component to advertising and commercial photography. To be successful you need an open mind, patience and skill at lighting a particular product, whatever it is. Beds to buttons, you need to understand light and how it falls on the surface of the product.
Written honestly by: Susan Bruno Assistant at Our Studio Productions